Synapse continues expansion with New Hire
Synapse News
Synapse, The Stories Marketplace, has continued its rapid growth by announcing a new hire this week. Caitlin Whyte, former PR Account Director at FleishmanHillard, has been appointed the new Head of Growth.
Caitlin brings to the role over five years of experience in the PR industry, most recently as part of the corporate and financial services team at FleishmanHillard. In her new role she will be building on Synapse’s early successes, working to grow the content and engagement on the platform and ultimately join the team’s mission to create a better environment for PRs and journalists to exist.
Charlie Russell, Founder and CEO at Synapse said, ‘Caitlin’s first-hand experience in the world of media relations, as well as her passion and belief in what we’re building here at Synapse, makes her a natural fit. I’m delighted to welcome her to the team and am excited to see what the future holds.’
Synapse is building technology that goes further than anything else on the market to solve the issues faced by the media and PR, driving results and saving time for PRs and journalists. Earlier this month, industry titans Lloyd Embley, ex-editor-in-chief of Reach plc, and Mark Borkowski, author and PR luminary were announced as having joined the board of Synapse.
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We launched on 21st September 2023 with over 1800 users already pre-registered. Since then we’ve grown to over 3000 users, onboarded national publications and have more news to come. Watch this space!
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